Eager continue on to specific their ethos of bringing people jointly to unite under a unique perspective. Teaming up with Tirade Planet, Eager celebrates the Yogui selection in just an interview series entitled ‘Creative Conversations’. The campaign bases alone on self-expression and artistic ingenuity highlighting 5 creatives every carrying the Yogui in a variation of colourways and prints.
Fashion and artistic protagonists Emmanuel Unaji (Fantastic Artist), Jessica Stratton (Tattoo Artist), Jen Eleto (Stylist), Sam Wooton (Painter) and Desree (Poet) function all over the marketing campaign with each boasting an outstanding ability established and artistic expression. The interview series explores every creative’s background, successes, long term potential customers and tips for up-and-comers. Even though every specific featured prospects within their respective field the Yogui symbolises style unity within just the resourceful industries.
Championing the significance of self-expression and design identification the campaign teases the multitude of colourways offered for the Yogui collection showcasing the assorted aesthetics available by means of the slider shoe.
The Yogui collection includes 3 product ranges with the Yogui, Yogui Arts and Yogui Collaborations. Different color stories can be witnessed in the course of the marketing campaign these kinds of as Camo Inexperienced, Rip Metropolis Paisley, and Tye Dye with a sneak peek at the future collaboration with Japanese-established streetwear boutique atmos worn by Jessica.